Oasis Healthcare Group Ltd-Kenya’s first and largest countrywide, fully integrated private healthcare system.

Vacancy Announcement For Senior Manager Marketing & Communications

Application Ends:

2nd December, 2024

Job Description

This role involves planning and directing marketing initiatives to build a positive public image, raise awareness, and engage target audiences through strategic communication campaigns and media relations.

Key Responsibilities

  • Develop and implement comprehensive marketing and communication strategies that align with the company’s goals and objectives.
  • Manage and nurture relationships with key stakeholders, including patients, insurance providers, healthcare partners, and regulatory bodies.
  • Oversee the onboarding process of insurance companies, ensuring seamless integration and strong partnerships.
  • Lead and coordinate the marketing departments across all facilities, ensuring consistency in branding, messaging, and promotional activities.
  • Develop and manage content for all internal and external communications, including press releases, newsletters, social media, and website updates.
  • Monitor and analyze market trends, competitor activities, and patient feedback to inform strategic decisions.
  • Drive initiatives to enhance the company’s reputation, patient engagement, and overall market presence.
  • Plan and execute marketing campaigns, events, and promotional activities to boost brand awareness and client acquisition.
  • Ensure effective communication channels within the Oasis Healthcare Group, fostering a culture of transparency and collaboration.
  • Prepare and manage the marketing budget, ensuring optimal allocation of resources and cost-effectiveness.
  • Collaborate with clinical and administrative teams to support service delivery and patient experience improvements.
  • Represent the company at industry events, conferences, and meetings to enhance networking and partnership opportunities.

Skill & Experience

  • Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
  • Proven experience in a senior marketing and communications role, preferably within the healthcare industry.
  • Strong understanding of healthcare marketing, branding, and communications strategies.
  • Excellent relationship management, negotiation, and stakeholder engagement skills.
  • Proficiency in digital marketing tools and platforms.
  • Exceptional written and verbal communication skills.

Application Instructions

  • Interested candidates to email their cover letter and detailed curriculum vitae ONLY; including names and contacts of three references, to hr@oasishealthcaregroup.com on or before 2nd December, 2024.
  • The email subject line MUST include title and Location of the position being applied for e.g., “SENIOR MANAGER MARKETING & COMMUNICATIONS”
  • Canvassing of any nature will lead to automatic disqualification.